Privacy Policy

Last Updated: March 18, 2026

A Personal Note from Martha

Hello friend, and welcome.

Before we dive into the details of this Privacy Policy, I want to take a moment to speak to you directly. When I wrote “Transform Your Life: Healthy Habits for Daily Success,” my goal was simple: to share the practical, real-life wisdom that helped me find balance as a mother, a mentor, and a woman navigating a busy world. I believe that trust is the foundation of any meaningful relationship, including the one we build here on this website.

Your privacy matters. Deeply.

I am not a tech expert or a lawyer, but I am someone who values honesty, transparency, and respect. This Privacy Policy is written in plain language because I believe you deserve to know exactly what happens with your information, without having to decode legal jargon. If anything is unclear, please reach out. I’m listening.

With warmth and gratitude, Martha Russell

1. WHO WE ARE

This website (the “Site”) is owned and operated by Martha Russell, author of “Transform Your Life: Healthy Habits for Daily Success.” For the purposes of this Privacy Policy, “we,” “us,” and “our” refer to Martha Russell and the team supporting this community.

We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, and what rights you have in relation to it.

2. WHAT INFORMATION WE COLLECT

We only collect information that helps us serve you better, share helpful resources, and keep this community running smoothly. Here’s a breakdown of what we might collect and why:

2.1 Information You Provide Directly

  • When You Purchase the Book or Products:If you buy a physical or digital copy of the book, a workbook, or join a future program, we collect your name, email address, shipping address, and payment information. Note: Payment details are processed securely through third-party payment processors (like Stripe or PayPal) and are not stored on our servers.
  • When You Sign Up for Our Newsletter:To send you weekly encouragement, habit tips, or updates about new resources, we collect your name and email address. You can unsubscribe anytime, no hard feelings.
  • When You Contact Us:If you reach out via our contact form or email, we collect your name, email address, and the content of your message so we can respond helpfully.
  • When You Participate in Community Features:If the Site offers comments, forums, or challenges, any information you choose to share publicly (like a username or comment) will be visible to others. Please be mindful of sharing sensitive personal details in public spaces.

2.2 Information Collected Automatically

Like most websites, we gather certain information automatically to improve your experience and understand how our content is helping.

  • Usage Data:This includes your IP address, browser type, pages visited, time spent on pages, and referring website. This helps us see which habit guides resonate most and where we can improve.
  • Cookies and Similar Technologies:We use small data files called cookies to remember your preferences (like keeping you logged in) and to analyze Site traffic. You can control cookie settings through your browser, though disabling some cookies may limit Site functionality.
  • Device Information:We may collect information about the device you use to access the Site (e.g., mobile vs. desktop) to ensure our content displays beautifully everywhere.

2.3 Health and Wellness Information: A Special Note

We want to be extra clear about this: We do not ask for, and you should not share, sensitive health information with us through this Site.

If you choose to share personal health details in a comment, email, or community post, that information becomes part of your voluntary disclosure. While we treat all user communications with care, we strongly encourage you to keep sensitive medical or mental health information private and discuss it only with qualified healthcare professionals.

3. HOW WE USE YOUR INFORMATION

We use the information we collect for purposes that align with our mission: to support your journey toward healthier habits and daily success.

  • To Provide and Improve Our Services:To process your orders, deliver digital products, send updates about the book, and respond to your inquiries.
  • To Personalize Your Experience:To remember your preferences and show you content that’s most relevant to your interests (like beginner fitness tips if you’ve shown interest in that area).
  • To Communicate With You:To send you newsletters, habit challenges, or occasional updates about new resources. You can opt out of marketing emails anytime by clicking “unsubscribe” at the bottom of any email.
  • To Protect Our Community:To monitor for spam, fraud, or harmful activity in comments or community features, ensuring this remains a safe, encouraging space.
  • To Understand and Improve:To analyze how visitors use the Site so we can make it more helpful, intuitive, and supportive for everyone.

4. HOW WE SHARE YOUR INFORMATION

Your trust is precious. We do not sell, rent, or trade your personal information to third parties for their marketing purposes. Ever.

However, we do work with trusted service providers who help us operate this Site. These partners are contractually obligated to protect your data and use it only for the services they provide to us.

4.1 Service Providers We Work With

  • Email Marketing Platforms:Services like Mailchimp or ConvertKit help us send newsletters and manage subscriptions.
  • E-commerce and Payment Processors:Platforms like Shopify, Stripe, or PayPal handle secure transactions for book purchases.
  • Website Hosting and Analytics:Providers like WordPress, Squarespace, or Google Analytics help us keep the Site running and understand traffic patterns (in aggregate, anonymous form).
  • Customer Support Tools:Services that help us manage inquiries and provide timely responses.

4.2 When We Might Share Information for Legal Reasons

We may disclose your information if required to do so by law, or in response to valid requests by public authorities (e.g., a court or government agency). We may also share information to protect the rights, property, or safety of Martha Russell, our users, or the public as required or permitted by law.

4.3 Business Transfers

In the unlikely event that the business assets related to this Site are transferred to another entity (e.g., through a merger or acquisition), user information may be among the transferred assets. However, any such transfer would be subject to confidentiality obligations, and this Privacy Policy would continue to apply to your information.

5. COOKIES AND TRACKING TECHNOLOGIES

5.1 What Are Cookies? Cookies are small text files stored on your device when you visit a website. They help sites remember your actions and preferences over time, so you don’t have to re-enter them every time you visit.

5.2 How We Use Cookies

  • Essential Cookies:These are necessary for the Site to function (e.g., keeping you logged into your account).
  • Preference Cookies:These remember your choices, like language or region.
  • Analytics Cookies:These help us understand how visitors interact with the Site (e.g., which pages are most popular). We use this data in aggregate form to improve content.
  • Marketing Cookies:These may be used to deliver relevant content or offers, but we do not use them for intrusive tracking or to build detailed profiles about you.

5.3 Managing Cookies You can manage cookie preferences through your browser settings. Most browsers allow you to:

  • View and delete cookies individually
  • Block third-party cookies
  • Block cookies from specific sites
  • Block all cookies (though this may break Site functionality)

Please note that disabling cookies may limit your ability to use certain features of the Site, such as staying logged in or saving preferences.

6. YOUR RIGHTS AND CHOICES

Depending on where you live, you may have certain rights regarding your personal information. We respect these rights and want to make it easy for you to exercise them.

6.1 Access and Correction You have the right to request access to the personal information we hold about you and to request corrections if that information is inaccurate or incomplete.

6.2 Deletion You may request that we delete your personal information, subject to certain exceptions (e.g., if we need to retain it for legal compliance or to complete a transaction you initiated).

6.3 Opt-Out of Marketing Communications You can unsubscribe from our marketing emails at any time by clicking the “unsubscribe” link at the bottom of any email. Please note that even if you opt out of marketing messages, we may still send you transactional or administrative messages related to your account or purchases.

6.4 Data Portability: Where applicable, you may request a copy of your personal information in a structured, commonly used, and machine-readable format.

6.5 Objection and Restriction You may object to certain processing of your information or request that we restrict how we use it, particularly where we rely on legitimate interests for processing.

6.6 How to Exercise Your Rights To exercise any of these rights, please contact us using the information in Section 14. We will respond to your request within a reasonable timeframe, typically within 30 days, and will guide you through any verification steps needed to protect your privacy.

6.7 For California Residents (CCPA/CPRA) If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) as amended by the CPRA. These include the right to know what personal information we collect, use, disclose, and sell; the right to delete; and the right to opt-out of the “sale” of personal information (we do not sell your personal information as defined by CCPA). To exercise these rights, please contact us as described below.

6.8 For European Residents (GDPR) If you are located in the European Economic Area (EEA), you have rights under the General Data Protection Regulation (GDPR), including those listed above. Our legal basis for processing your information includes: (a) your consent; (b) the need to perform a contract with you (e.g., to deliver a purchased product); (c) our legitimate interests in operating and improving the Site; and (d) compliance with legal obligations.

7. DATA RETENTION

We retain your personal information only for as long as is necessary for the purposes set out in this Privacy Policy, unless a longer retention period is required or permitted by law.

For example:

  • Newsletter Subscribers:We retain your email and name until you unsubscribe or request deletion.
  • Customers:We retain order information for accounting, tax, and warranty purposes as required by law.
  • Community Contributions:Comments or forum posts you make may remain publicly visible on the Site unless you request removal.

When we no longer need your information, we will securely delete or anonymize it.

8. CHILDREN’S PRIVACY

This Site is intended for adults and older teens seeking wellness guidance. We do not knowingly collect personal information from children under the age of 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately. If we become aware that we have collected personal information from a child under 16 without verification of parental consent, we will take steps to remove that information from our servers.

9. INTERNATIONAL DATA TRANSFERS

Martha Russell is based in [Country/Region]. If you are visiting from outside this region, please be aware that information you provide to us may be transferred to, stored in, and processed in [Country/Region] and other countries where our service providers operate.

We take steps to ensure that your information receives an adequate level of protection in the jurisdictions in which we process it, including through contractual safeguards where required by law.

10. SECURITY MEASURES

We implement reasonable technical and organizational measures designed to protect your personal information from accidental loss, unauthorized access, alteration, or disclosure. These include encryption for data in transit, secure servers, and access controls.

However, please remember that no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee its absolute security. You play an important role too: please keep your account passwords confidential and log out when using shared devices.

11. THIRD-PARTY LINKS

This Site may contain links to other websites, apps, or services that are not operated by us (e.g., links to fitness apps, nutrition tools, or books we recommend). If you click on a third-party link, you will be directed to that third party’s site.

We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.

12. CHANGES TO THIS PRIVACY POLICY

Just as habits evolve, so might our practices. We may update this Privacy Policy from time to time to reflect changes in our operations, legal requirements, or technology.

If we make material changes, we will notify you by:

  • Posting a prominent notice on the Site prior to the change becoming effective
  • Sending an email to the address associated with your account (if you have one)
  • Updating the “Last Updated” date at the top of this policy

We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of the Site after any changes constitutes your acceptance of the updated Privacy Policy.

13. DO NOT TRACK DISCLOSURE

Some internet browsers offer a “Do Not Track” (DNT) feature that signals to websites that you do not want your online activities tracked. Because there is not yet a common understanding of how to respond to DNT signals, our Site does not currently alter its practices in response to DNT signals. However, you can still manage cookies and tracking preferences through your browser settings as described in Section 5.

14. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, we would love to hear from you. Please reach out using any of the following methods:

We aim to respond to all inquiries within 5-7 business days. If your concern relates to a specific account or order, please include relevant details so we can assist you more efficiently.

  1. A FINAL WORDON TRUST

In a world where data can feel impersonal, I want you to know that behind this Privacy Policy is a real person, me, Martha, who genuinely cares about your journey.

Every habit we build, every boundary we set, and every choice we make about your information is guided by one question: Does this honor the trust you’ve placed in us?

Thank you for being part of this community. Thank you for letting me walk alongside you, even if just through these pages. However you choose to engage with this Site, I hope you leave feeling a little more empowered, a little more supported, and a lot more hopeful about the small steps you can take today.

With gratitude, Martha Russell